Designing. Learning. Innovating

I design solutions to untangle complex experiences.

Storyblocks

Storyblocks is the world’s first stock media subscription service offering video, audio, and images. The platform provides access to high-quality, affordable stock media that allows creatives to focus on what they do best: tell their story and realize their artistic visions with unlimited freedom.

Boosting feature awareness

Users were unaware that a much-needed feature, recommended music for videos, was available to them. We made the music button omnipresent on video cards to ensure that users saw it.

Read Case Study →

Our efforts generated a 44% increase in paired video-audio downloads

Product bundling for greater efficiency

Users' engagement with the Collections feature was low relative to their usage of Search. To address this, we decided to display relevant collections alongside search results, optimizing visibility and facilitating faster access.

Read Case Study →

An updated UI with one-click documentation: a true enterprise-grade platform

The company's flagship software was in need of a visual refresh and more sophisticated functionality. A full platform redesign accomplished this, as well as boosting user satisfaction.

Case Study Coming Soon

Easier documentation, happier nurses

Using form input fields to bring delight, interactivity, and efficiency to medical documentation: often the least rewarding part of a healthcare professional's job.

Read Case Study →

Ayana Therapy

Ayana Therapy is a mobile app that matches individuals with therapists based on their unique identities across race, gender identity, ethnicity, and ability.

Creating a cohesive brand identity for maximum impact

Ayana Therapy’s identity was fragmented across various touchpoints: the brand's social media, landing page, and app all told a different story. We consolidated what the brand means to its founders and created a new identity that spanned all of its content.

Read Case Study →

Ayana Therapy’s new look: bold, empowered, and united

A streamlined digital experience for a complex emotional journey

Therapy is hard enough - how can we create an experience that's simple, visually delightful and still offers a guiding hand? 

Read Case Study →

About Me

Hi there! I hope you've enjoyed taking a look at some of my work.

Want to learn more? Send me a note: kash.uxdesign@gmail.com.